The sales seem to start earlier and earlier each year, I might be showing my age here but remember when they were called the 'January sales' and generally kicked off in the New Year? Nowadays they seem to just happen here, there and everywhere and I've already noticed a large number of retailers kicking off their winter sales before Christmas. Don't you just hate when you buy a load of Christmas presents that you then spy 50% off? UGH LIFE!



I used to be very much into the sales hype, dragging myself and my victim (usually my mum or Charlie soz bout that guys) Boxing Day shopping. Craziness! These days you couldn't drag me off that sofa for any kinda reduction. I do however usually have a Boxing Day browse and check out my favourite stores from the comfort of my own sofa, laptop and with plenty of snacks obvs.

I try to buy wisely, and not get sucked into a load of junk that I don't really need. I think practically, and gone are the days of buying 5 perfume gift sets just because they were half price. Guilty. Instead, I invest in good quality staples that will see me through more than one season. Remember when we thought disco pants were a good idea?! Oh 2011. You get the gist.  

1. A Staple Coat

I usually always buy a quality coat in the sales that will see me through the cold January/February snap. I'll usually head to stores such as Whistles for this and check out what they have on offer. I love this Jensen hooded parka and it's a style that never dates. Parka jackets 4eva!

The Jensen Parka - was £170 now £100

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Since turning vegan and developing a major soft spot for cows I've ditched all my leather/designer bags BUT this doesn't stop me from indulging in a little luxury. Stella McCartney is top of my hit list and I can't wait to own a bit of Stella but right now saving for next years travels is a priority so I can only dream about this one for now. I do recommend waiting until the sales to buy a designer bag though as even 30% off could save you a few hundred quid. 

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3. A Pair of Ankle Boots

You can never have too many pairs of quality boots, especially in the UK. I'll be opting for a non-leather style this year. I've had my eye on these Stella beauties and I have a feeling they'll go into the winter sales. We'll see!


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4. An Occasion Outfit

The sales are also a good time to plan ahead, and knowing that I have a couple of weddings to attend next year means I'll be checking out stores such as Coast for a few bargain options! I'm not hugely into dresses but if I do need something for a party or event then I tend to gravitate towards Coast as they always have plenty of contemporary jumpsuits & snazzy trousers at mid-range prices. I also loved their recent Olivia Palermo range of which some has gone into the sale so be sure to check that out. She might have been the biggest bitch in The City but she sure has style.

Coast Pleated Jumpsuit - was £95 now £59

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 5. Quality Basic Tee

I love my plain t shirts and the Christmas sales are always a good time to stock up on a good catalogue of basics. I tend to buy a few short sleeved styles (strictly grey, black and white or striped) and a couple of long sleeved styles including a breton. 



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I always try and think about whether I'm buying the item JUST because it's in the sale. If you wouldn't fancy it full price then you probably don't need it. Think about the staples, the basics and the most-worn items in your wardrobe and grab a long-lasting bargain! Try to ignore the fad items, unless you REALLY need that metallic pleated skirt, they are pretty cute after all.


*collaborative post with Coast